The Gap Your Programs Can't Fill

Your participants get training, mentorship, sometimes capital. They start the business. But when someone in their city searches for what they do, they don't show up. They're invisible to Google, Google Maps, and AI assistants. That's not a skills gap. It's an infrastructure gap. And it's the one thing most reentry and workforce programs don't cover.

The Midnight Garden closes that gap. Fast, affordable, and without requiring any technical knowledge from the business owner.

What Happens When You Refer Someone

1

You send them our way

Phone call, warm intro, or just have them mention your organization when they reach out. Whatever's easiest for you.

2

Troy has a free conversation

No pitch. No pressure. Just an honest assessment of where they stand online and what would actually help. If it's not a fit, he'll say so.

3

They pick what they need

Free visibility check, $97 fix list, or $497 full implementation. All prices upfront. No contracts. They choose what makes sense for where they are.

4

They get found online

Professional website, Google Business Profile, AI visibility. Done in 5-7 days. Their business becomes findable to the customers they need.

What Your Entrepreneurs Get

Free Visibility Check

Instant report showing how findable their business is right now. No signup, no email required. Good starting point for any entrepreneur with a website.

$97 Fix List

Detailed audit + recorded walkthrough. Plain-language report showing what's broken and what to fix first. Builds trust before any bigger commitment.

$497 Get Found

Full implementation: website, Google Business Profile, AI visibility, local search. Done in 5-7 days. Everything they need to be findable.

For cohort referrals or batch programs, ask about portfolio pricing. If you're sending multiple entrepreneurs, Troy can structure something that works for your program's budget.

What It Costs Your Organization

Nothing.

This is a referral relationship. You send your entrepreneurs our way. They pay for services directly if and when they're ready. No contracts with your organization, no invoices, no administrative overhead. If you want to explore subsidized pricing for your participants, Troy's open to that conversation.

Why Work With Troy

Corrections Background

Former correctional facility supervisor. Understands the barriers your participants face because he's seen them firsthand.

900+ Resumes for Returning Citizens

Built Steel Man Resumes serving justice-impacted job seekers. This isn't a new interest. It's the work.

Accessible Pricing

The same quality agencies charge $5,000-$15,000 for, delivered at prices your entrepreneurs can actually afford. AI tools make it possible.

No Judgment, No Games

Your participants get treated like business owners. Because that's what they are. No condescension, no background checks, no hoops.

Ready to Connect Your Entrepreneurs?

Call Troy, send an email, or fill out the contact form. He'll explain the process and answer any questions about how this works for your specific program.

• Waukesha, WI